Tyrone Rubin thinks and learns

7 Sept 2010 – been a while since the blog

Posted in Art, Business, Film, General Thoughts, Internet, Mac, Music, Technology, Television by Tyrone Rubin on September 7, 2010

Hiya, its been a month and a half since I last blogged on my personal site. I am going to try blog at least once a weak on my personal site. There are a couple things I am personally up to right now. At the company I work for Velocity film we are busy with some big commercials. The company keep me busy for most of the hours of the day which doesnt allow me much time to my personal projects but I endeveour with them nontheless, in the early mornings, evenings (when not too tired) and weekends. BUT I need to endevour and push more. I have my youtube channels running very well and am happy with the progress made http://www.youtube.com/movielovernews and http://www.youtube.com/tyronefilmshow and will continue to aim to be an intervational voice for film. I am working on putting all my continent in a great site http://movielovernews.com . I am also working on some product sites. And working on trying to increase my energy levels, by gyming, yoga, dance and liquids. Now enough about me.

Music:

I thought the Arcade Fire ‘The Suburbs’ was a truly magnificent album. I am happy it has garnederd so much commercial success, which in the case of bands like Kings of Leon, watered down there music. It is totally understandable why the album did becvome so commercial, the music is great and its their easiest album to listen to. That being said, the lyrics are very emotional, very inteligent and thoughtful. Its like poetry. The lyrics, emotion, movemenet in this album is outsdtand. Commercial yes, but still powerful. I think OK Computer reached the commercial masses but the album is still powerful. So the Arcade Fire proves you can be commercial but still remain powerful. Unfortunately I will after listening to the album a thousand times, like in the case of OK Computer start to tire of it. But how do you win that war with an album. With so many albums out there one is inundated, in a wonderful way, now with great music and I am truly lucky that I like so many genres, and sub genres that I have so much music to choose from. Other than the Arcade fire, today I will not talk of other music, I am alsways listening to music, it and tv and film are among my hectic obessive addictions so I consume those mediums with the utmost fervor.

Tech:

I listened to a lot of talks from Chris Brogan who has really helped me with a lot of stuff. This past month I have come to think that if business can be an art and talent, like painting, sport and music then for the the artists of the decade are Jeff Bezos and Steve Jobbs. There are many more I can think of but they have instilled my last month. I listened to Jeff Bezos talk on Charlie Rose and marveled at how he had the drive to start Amazon so I concluded him to be an artist. I feel the tech space is interesting right now as we are in a bit of a commetivie age in tech, mdeia, tellecommincations and advertising and in some places it is getting more cut throught than collabroative. A couple months ago I was on a holw collaborative trip but now the competition is getting very cutthrat and it worries me a little but I think it could pass and the companies can start working on there own products and services. And once again that is where I admire Jeff Bezos and Tony Hsieh as they focused more on being the best they could than outdooing there competition. Competition is good as I find mysef becoming more and more competitive but more so with myself I thinkg, than with others. I am trying to use ohlife everyday. I am loving evernote.

TV:

Trailer park boys, Mad Men, Modern Family soon to be September time when all the great shows start. TV is my drug of choice.

Thanks.

Thanks for out to all the folks in the spaces I love who are teaching me everything I need to knowTony Hsieh, Jeff Bezos, Steve Jobs, Marc Andersen, Larry King, Charlie Rose, Steven Spielberg, Jason Calacanis, Kevin Rose, Rcihard Branson, Donald Trump, Gary Vaynrechuck, Chris Brogan, the Google Team, the Facebook team, the Apple team, the Pixar team, the Dreamworks team, the bloggers, techcrunch, techmeme, pitchfork, imdb, comingsoon, firstshowing, audible, amazon, darkhorizons, collider, /film. zappos, ebay, paypal, wordpress, drupal, wired, Darren Aronofsky, Thom Yorke and so many more people but those people, companies, sites etc just come to mind for the time being. There are loads more people I can name who have influenced me in some way this past month and a half.

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21 July 2010 – Thoughts, literature, films, work, business, music, the wonderful web

Posted in Art, Business, Film, General Thoughts, Internet, Music, Technology, Television by Tyrone Rubin on July 21, 2010

Personal: Its been a while since I have blogged and doing so out of a need to keep my blog alive and a want. This is my personal blog so I also use it as a type of diary so I can remember things I was doing, enjoying, loving etc many years for now. Its been a busy couple months since I blogged trying to merge work, friends, projects etc all together. I am emplyed full time but am also trying to get my own businesses off the ground. One of the main focuses for me right now is my film shows online. I have three youtube channels http://www.youtube.com/movielovernews which is a regular movie news show, the aim is if you watch it, subscribe to my channell, you will have a great insight into what is happening in the world of film. Then I put the segments of the show onto another channel called http://www.youtube.com/tyronefilmshow so people can just watch specific news segments on the films or people they want to follow. Then there is the longer standing http://www.youtube.com/filmlovershow which has become more of a personal show. I am very lucky as I have partnered with Alex Marston on these shows. I find his presenting style amazing and funny and very entertaining and am very luck to be doing it together. I have a theory on partnership and that is that if I bring 100% to the table and he brings 100% to the table it should amount to more than 200%. I am not going to ellaborate more on that now. I was also steeped in the excitement of the world cup as for me it was extremely interesting and exciting having the World Cup in South Africa and a lot of the matches taking place where I live, Cape Town. My thoughts were further enthused by the fact that I was so emotional due to the fact that for the first time the entire world was focused on my country for a sustained peroid of an entire month in a positive way. I has never come close to happeneding before. Sure we have had sustained negative focus and maybe one of two days of sustained positive focused but never had such a sustained perioded of positive focus directed at our country. I thank everyone for making the dream come true and hope this country and continent benefit as it surely deserves and needs the worlds help right now. My push in a word is EDUCATION and is my dream and passion for Africa. I was also lucky to have my childhood best friend staying at me for the time of the world cup, I love the guy and his family so much and am thankful for that. Family, friends and happiness thats what I will end of the personal seciton of the post with.

The Web: There is so much fascinating things happening in the web which I wont elaborate on http://www.techcrunch.com and http://www.mashable.com do that job so well. The release of the iphone 4 really impressed me and again wont elaborate on that right now. There have not been that many interesting confereces lately but towards the end of the year there look to be some great ones. I really enjoyed Techrcunch’s conference. Still following the same tech peeps.

Literature: Busy listening to David Kirkpatrick’s The Facebook Effect and Tony Hsieh’s Delivering Happiness and loving both of those audiobooks. I bought the double whammy Nassim Nicholas Taleb’s Fooled by Randomness and The Black Swan and cant wait to sink my teeth into it.

Television: I am holding back on watching the last 2 epidosed of last. The second last one and the long finale as once its over its over and no more lost. What an amazing show. There are no more comedies out at the moment for me since 30 Rock and The Office seasons are finished but waiting for Entourage is finished to watch it. I have beocme a sucker for reality shows like So you think you can dance, America’s got talent and the likes. South Africa has started its season of Idols and with partiotic pride I am hoping we top the level of talent from the States.

Film: I loved Toy Story 3 3D for so many reasons and cant really begin to write a review for it. I loved Crazy Heart and for some reason half way through It Might Get Loud it cut off but need to finish that as it was amazing.

Music: The albums I have loved recetly Autechre: Move of Ten, Big Boi: Sir Lucious Left Foot: The Son of Chico Dusty, The Roots: How I Got Over, The Chemical Brothers: Further, Drake: Thank Me Later, Keepaway: Baby Style EP, Ariel Pink’s Haunted Graffiti: Before Today, Wild Nothing: Gemini, Robyn: Body Talk Pt. 1, Reflection Eternal: Revolutions Per Minute, Jamie Lidell: Compass Damian Marley / Nas: Distant Relatives, Janelle Monáe: The ArchAndroid, Band of Horses: Infinite Arms, Sleigh Bells: Treats, The Dead Weather: Sea of Cowards, Flying Lotus: Cosmogramma, Broken Social Scene: Forgiveness Rock Record, Crystal Castles: Crystal Castles, Caribou: Swim, The Tallest Man on Earth: The Wild Hunt, The White Stripes  Under Great White Northern Lights (Album and Documentary superb)

Three New Album Recommendations

Posted in Music by Tyrone Rubin on April 25, 2010

My three current, hot off the shelve, album recommendations for April.

1. The National – High Violet. After the previous The Nation album The Boxer in 2007 I have been waiting for their follow-up album with major anticipation. In short – The album delivers. It starts out very sad, in terms of the themes of heartbreak and love but delivers musically in a very beautiful uplifting, heartwarming way. Its hard to explain that, but the album does, and progressively gets more upbeat and positive, leaving one with this overall feeling of darkness (in a good, mystical, magical, darkness type way) mixed with sheer musical bliss. I have only listened to the album about 5 times but think it will be listened to about a hundred times during the course of the next few months as it really touches my soul, and deals with themes and issues I am dealing with, and have had to deal wit. This album really speaks to me and I absolutely love everything about it. It’s so damn beautiful, both personally and musically.

2. New Pornographers – Together. After hearing the first single Your Hands a while ago I got so damn excited for this album as I needed a fun, uplifting, upbeat album in my life. Something that will warm my heart and make me smile just like that song did. Then I heard Crash Years and absolutely loved it, it was very different to Your Hands and provided me a larger, epic, more anthemic sound. It was simply wonderful, so when I first listened to the album it exploded with joy in my ears. It is extremely multilayered in terms of sounds, rhythm and lyrics. The album takes one on a journey of highs and lows, but the lows are never low they are just softer sounding highs. Its a wonderful happy album, that will warm your heart and put you in a high and happy spirit. The album rocks.

3. LCD Soundsystem – This is happening. After absolutely loving the dance, electronic sounds of Hot Chips latest masterful pop explosion ‘One Life Stand’ I was waiting with all my excited anticipation for LCD’s follow up to the magical masterful Sound of Silver. Sound of Silver rocked the dance boat with every sense of musical rhymic style one hopes and wishes for. The album is still so fresh, amazing and beautiful that one would expect a follow-up to be just as great and hopefully greater. I have been listening to this album for a while now, over and over again but just dont love it yet. I stress the YET, as I am sure I will get it and love it very soon. I love the track ‘I Can Change’. I think it’s a great dance, electric pop track, which tops most of what Hot Chip has, well maybe. I usually skip through Drunk Girls as it kinda irritates me, at this moment of seriousness I am going through in my life. I will love it maybe when I am either drunk or wanting drunk girls, but for now its one of my least favourite tracks on the album. I love the fact that the tracks are masterfully thought out and produced in their wonderfully long length. Most of the tracks are magnificently valued in production lengths of around 7 to 8 minutes. There are some superb tracks like Dance Yourself Clean and All I want, but I feel lacking in You Wanted a Hit and Pow Pow. I know James Murphy is a musical dance genius and I absolutely love the guy so much and hope to one day, very soon, understand where this album is headed, what it means and one day love it more or at least as much as Sound of Silver. That I am sure will happen and urge anyone in love with current music to listen to this magical, still to be understood by me, album. It will blow you away, hopefully, one day that is. Maybe tomorrow!

3 March 2010 – Gil Scott-Heron’s new album ‘ I’m New Here ‘ and how I stopped worrying about the music industry

Posted in Art, Internet, Music by Tyrone Rubin on March 3, 2010

Please note I do a lot of generalizing in this post. I cannot be very specific as the music buying power is made of billions of people so I was forced to make assumptions and generalizations. So once again, please keep that in mind when I go into my demographic analysis.

I started listening to the new Gil Scott-Heron album ‘I’m New Here‘ the other day and it really blew me away. The soulfulness of this album and beautiful voice of this artist have made  a lasting impact on me. For whatever reason, this deviates me into writing about a huge interest I have, which is in the business side of things, the business side of film and music and pretty much everything. One of my tendencies is to look at the Amazon sales rank of an album. It is one of my favourite music album commercial metrics. There is of course the billboard charts, itunes and many other forms of music distribution platforms but the reason I like to look at Amazon is that I feel its somewhere in the middle, in terms of both market and medium. In terms of market, I feel it has one of the broadest markets in terms of demographics. I feel itunes draws mostly a younger audience, which I will attempt to prove later in the post. The physical stores bring in a certain age group range, but I feel Amazon is one of the best measurable levelers. It sits somewhere very comfortably between old media and new media. Old media being that the physical CD is still being delivered through the most advanced new media platform around. Amazon has been, and still is, the leader in mass e-commerce. Back to the album in question which is currently ranked number 140 on Amazon and rising. I think that’s fantastic since that is number 140 out of all the millions of CD’s that Amazon sells. It might rise up the ranks and get even more popular. The reason I feel that Amazon is a type of leveller is that it has the broadest demographic of buying power, and allows for all the genres of music to succeed, on an equal playing field. To further my point I am going to look at 3 major music distribution charts, dating Wednesday 3 March, 3:30am GMT. I will analyze the top 20 best sellers on each chart to make my point about Amazon having the most diverse demographic audience.

1. Apple itunes charthere

Younger demographic buying Back Eyed Peas, Lady Gaga, Jason Derülo, Danny Gokey, Easton Corbin, Jamie Cullum, Kesha, Raheem DeVaughn, Alice Soundtrack. Somewhere in between younger and older demographic buying, Sade, Lifehouse, Pheonix, Blake Shelton, Matt Wertz, XX, Lady Antebellum. Older demographic buying Peter Gabriel, Johnny Cash

2. Amazon bestesllers in musichere

Younger demographic buying Danny Gokey, Jamie Cullum. Somewhere in between younger and older demographic buying Sade, Peter Gabriel, Lady Antebellum, Susan Boyle, Carolina Chocolate Drops, Crazy Heart Soundtrack, K. D. Lang, Gorillaz, Blake Shelton, The Canadian Tenors, Michael Bublé, Joanna Newsom, Lifehouse, John Hiatt (he might fall inbetween this demographic and the older demographic, not too sure)  Older demographic buying Jimi Hendrix, Jonny Cash, Jeff Beck

3. Billboard top 200 albumshere

Younger demographic buying Back Eyed Peas, Lady Gaga, Justin Bieber, Kesha, Rihanna, Alvin and the Chipmunks CD. Somewhere in between group demographic buying Sade, Lady Antebellum, Lil Wayne, Susan Boyle, Alicia Keys, Matt Wertz, Jaheim, Josh Turner, Mary J. Blige, Michael, TobyMac, Zac Brown Band, Carrie Underwood. Older group demographic buying

Conclusion: (no real great insight below)
I don’t want to go into a generalizational (cant think of a better word to use) conclusion, even though ,up front in the post I made apologies for doing so, but if I feel obligated to some form of  summarized analysis of the above music sales data from itunes, amazon and the billboard chart, which I will try my best to do. Before I do here is a quick summary of the three platforms of music delivery.

itunes – serves as a platform for the sale of direct download of mp3 albums (I have only been talking about albums and not singles this post).

Amazon – the chart I looked at is the specific chart for the ordering online of the physical CD to be physically delivered to a physical location. Amazon does have an itunes like download of the digital album platform here. On a quick glance all I will say very briefly is this demographic that is purchasing here is young than the demographic purchasing the physical CD.

Billboard chart according to wikipedia ‘The chart is based solely on sales (both at retail and digitally) of albums in the United States’. I was assuming while writing this post that the billboard chart covered sales in music stores only, but apparently it also covers digital downloads. For the metrics of physical store sales, i.e. the demographic who are mostly going to the physical stores selling physical CD’s and making physical purchases, I guess I would have to analyse the data from the majour retail CD outlet stores. But its too late for that now.

In concluding I will just say that it looks like the younger demographic are preferring to buy their music on itunes than order the physical CD from Amazon or the stores. Very obvious, does not take a genius to figure that one out, but it was fun doing this. As for which demographic is going to the physic stores and making the physical purchase of the physical CD I assume its quite broad still, maybe leaning towards the younger to middle age groups. The middle to older demographics are definitely the ones still purchasing the physical CD on Amazon and in stores. Come to think of it, why would any youngster with an ipod as his or her primary device for music consumption want a physical CD? Environmentally speaking it does not make sense as well as convenience, and so many other logical reasons I wont bother going into right now. I grew up in the tangible music age where I bought music from the stores, touched the CD’s I was purchasing. I did not have the internet to browse information, I used magazines.

Unfortunately I don’t feel there is any real fundamental knowledge gained here on the music industry but I hope seeing the itunes, amazon and billboard charts gives one a quick glance into music sales that are happening right now.

My favourite albums so far this year 2010 plus some I am looking forward to – 28 Feb 2010

Posted in Music by Tyrone Rubin on February 28, 2010

Some of my favourite albums of 2010 so far….
Four Tet – There is Love In You
Beach House – Teen Dream
Joanna Newsom – Have One on Me
Yeasayer – Odd Blood
Local Natives – Gorilla Manor
The Knife – Tomorrow in a Year
Hot Chip – One Life Stand

Albums in 2010 I am looking forward to:

The New Pornographers – Together – info
Fleet Foxes – Second Album – info
Arcade Fire – TBC – info
MGMT – Congratulations – info
Goldfrapp – Head First – info
The Strokes – TBC – info
Gorillaz – Plastic Beach – info
David Byrne & Fatboy Slm – Here Lies Love – info
Panda Bear – TBC – info
LCD Soundsystem – TBC – info
Flying Lotus – Cosmogramma – info
The National – TBC – info
The Avalanches – TBC – info
Liars – Sisterworld – info
No Age – TBC – info
Of Montreal – False Priest – info
Band of Horses – Night Rainbows – info
Of Montreal – TBC – info
Drive-by Truckers – Big To-Do – info

Pitchfork Top 100 Tracks of 2009

Posted in Music by Tyrone Rubin on December 15, 2009


Pitchfork.com is one of my favourite music sites on the web. It is one of those few blogs/sites that I visit on a daily basis. Blogs and sites also become reliable and addictive. Take facebook for example, I think I could be addictive, and addictions are not always good. Why cant I just log onto facebook once a day or even better once a week, the reason is because I have an addictive personality or an extremist type personality. I cannot seem to do things in moderation. I am deviating from my post. Pitchfork is a great music site which has listed there top 100 songs. Yesterday they listed 100 – 50 which I was not nearly as concerned about as today’s 50 – 1. And as a pitchfork fan the list is somewhat predictable, but predictable in a good sweet musical way. Pitchfork is pretty predictable but predictable great at quenching my musical taste. I loved the list. I have gone through the top 50 list so far being 1 – 50 and have most of the tracks already and going to listen to the couple I have not yet listened. Much more exciting for me is the next couple days they are unveiling the list of the top 100 albums of 2009. I don’t feel like giving my predictions right now but can say that in the top 10 I am sure Grizzly Bears, Girls and Animal Collective will make it, will both Animal collectives EP and Album make it, I am not sure how EP’s will work but imagine that, both Animal collective albums in the top ten. Oh and I am pretty sure that the Dirty Projectors will make the top 10 or top 20 list. I will report back when the list is up. I cant wait. Thanks pitchfork for informing me of a great musical year! Keep up the amazing work.
I will end off with lyrics to Manic Depression by Jimi Hendrix who seemed to define music so poignantly in this song.

Manic depression is touching my soul
I know what I want but I just don’t know
How to, go about gettin’ it
Feeling sweet feeling,
Drops from my fingers, fingers
Manic depression is catchin’ my soul

Woman so weary, the sweet cause in vain
You make love, you break love
It’s all the same
When it’s, when it’s over, mama
Music, sweet music
I wish I could caress, caress, caress
Manic depression is a frustrating mess

Well, I think I’ll go turn myself off,
And go on down
All the way down
Really ain’t no use in me hanging around
In your kinda scene

Music, sweet music
I wish I could caress, caress, caress
Manic depression is a frustrating mess

Ow! ow!
Music sweet music sweet music
Sweet music sweet music
Hooo!

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La Blogotheque

Posted in Music by Tyrone Rubin on December 8, 2009



This is a great music site. Its been around a while and while watching Phoenix perform I thought I would introduce people to it who do not know about it. Its in french but you can go to the archive section and watch impromptu performances by some amazing musicians
http://www.blogotheque.net/-Concerts-a-emporter-

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